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Promoting our place, together

As the gateway to the South Island, we love to form partnerships on projects to help make our place somewhere where everyone can enjoy life, work and play.

We want visitors to experience our part of the world and return home enthusiastic ambassadors for it. And we want the South Island’s regional economies to benefit from visitors too.


Bringing regional tourism operators together to promote the South Island in international markets 


Making it easier for Chinese visitors to interact with Kiwi businesses.


Promoting the South Island through a leading Chinese travel service platform.


A direct channel for selling New Zealand goods into customers’ homes around the world.

New Horizons programme

Financial assistance to help tourism operators attract and engage with Chinese visitors.