A new Christchurch Airport project helping New Zealand
businesses sign up to Alipay, the world's largest online payment
system, has its first North Island merchant.
The project has seen more than a hundred businesses across the
South Island go live as Alipay merchants in recent weeks.
Alipay is a Chinese smartphone app that has more than
520-million users. It's used to
pay for everything from street food to luxury merchandise around
the world and is a valuable marketing tool for businesses.
Wellington's Weta Studio Tours will be the Christchurch Airport
project's first Alipay merchant in the North Island. Its popular
tours showcase Weta Workshop's artistry on movies including The
Lord of the Rings, Avatar and television series Thunderbirds Are
Go.
Weta Workshop's Head of Tourism Jake Downing says they are
excited to be launching Alipay at Weta Studio Tours.
"The Chinese market is an important growing segment for us, the
Wellington region and New Zealand as a whole. Alipay will make
it easy and convenient for Chinese tourists to experience what we
offer."
Christchurch Airport's Chief Aeronautical and Commercial Officer
Justin Watson says Alipay
is a valuable opportunity for New Zealand businesses.
"This cutting-edge tool lets kiwi businesses market themselves
directly to the app's users, establishing direct one-to-one
relationships. It is a great way to connect with the record numbers
(around 400,000) of Chinese tourists visiting New Zealand every
year."
"The Chinese use Alipay more than credit cards. Because they
trust it and know how
it works, our Chinese guests are more likely to spend with a kiwi
business that offers Alipay than one that doesn't. Better still,
being on Alipay lets kiwi businesses talk and do business with
these visitors before, during and after their holiday here."
Jake Downing says Weta Studio Tours are looking forward to using
Alipay as a promotional tool.
"It has been easy for us to get set up on the platform in a
relatively short period of time. We'll look at doing targeted
promotional campaigns and partnering with other Wellington
operators as they come on board."
Christchurch Airport signed a world-first partnership agreement
with Alipay's parent
company, Alibaba Group, in April 2017. This is the first
initiative to result from that agreement.
Justin Watson says the partnership initiatives are designed to
both grow the economy
across the South Island's regions and improve the experience that
Chinese visitors have when they come to New Zealand.
"This is about using the power of the internet to make it easier
for New Zealand businesses, of all sizes, to do business
internationally. The potential is enormous and we are incredibly
proud to be creating this opportunity for our place in the
world."