The first day of sales for AirAsia X flights between
Christchurch and Kuala Lumpur set records for the greatest numbers
sold on any launch day for AirAsia X. Fares were as low as $99 one
way between Christchurch and Kuala Lumpur, and 17,000 seats were
sold in 6 hours.
After 3 days of AirAsia X fares being on sale, 43,592 seats have
been sold (for flights from 1 April through to November 2011).
The majority of these seats were purchased by overseas
travellers wanting to fly into Christchurch. One third of the sales
were from New Zealand, and most of the sales were from various
locations in Asia, followed closely by the UK and France.
"These sales are an immediate demonstration of the demand from
the Asia and European markets to come to Christchurch," said
Christchurch Airport Chief Executive Jim Boult. "We had expected
AirAsia X to bring in thousands of additional tourists - and that
expectation was fulfilled on the very first day of sales. It
represents a new market of travellers who may not have been able to
come to New Zealand without these low fares."
Darren Wright, the Head of Commercial for AirAsia X, said that
the sales show that AirAsia X will bring in a lot of new travellers
to New Zealand. "We believe there are many new markets to be
tapped, such as Indonesia, Thailand, Vietnam, India, China and the
UK, all of whom can hub through Kuala Lumpur to come to
Christchurch. The uptake we are seeing from Asia is very positive
in this initial period."